Productivity Hack that keeps the Brain focussed

If you’re anything like me, and I know that you are, you are a multi-faceted human spinning a lot of plates that occasionally come crashing down and our scarcity mindset comes in to tell us we are not good enough. Let’s clear one thing up to start with: this is called multi-tasking and I’m really over working in that way as it is completely overwhelming for the brain and the functionality of your day. This is also known as “context switching” where we are moving from one thing to the next and not actually getting anything done. Here’s the thing: when you work for yourself, or you’re a creator on the side, or a busy mum, or working in a company that puts you under extreme pressure your time and efficacy is precious. The moments in the day we waste context switching, according to Professor Gloria Mark from the University of California really will add up as it takes an average of 23 minutes and 15 seconds to get back to the task after an interruption. I dread to think how many 23 minute chunks I have had in my day prior to setting up my productivity hack.

Instead of working in this way where we are a slave to tech and living in a 24/7 world let me introduce the idea of “mono-tasking” I know that some of you will already be doing this so let this serve as a reminder to do this. I am not one to preach as I know we all have our own way of working but this has truly changed my life and given me so much more time to do the things I love with the people I love. Hugely successful people such as Jack Dosery, CEO of Twitter and Marianna Hewitt, Influencer and founder of Summer Fridays batch their days into specific tasks, as do I, let me share my week below:

 

+ Monday – Meetings / Zoom / Calls with Clients / Corporate work

+ Tuesday –  Content Day / Pitches to Brands / Clients

+ Wednesday – Podcast and Marketing Day

+ Thursday – Flexible day (catch up on what I am behind on)

+ Friday – Clients in the AM / no afternoon calls  / creative or personal appointments

 

Of course its not verbatim as I am always 100% flexible for my clients and their needs but this is how it works 80% of the time. I then get even more granular and use The Ivy Lee Method to write down the top 6 things that need to be done on each of those days, usually the night before. I do not move off one task until that is done – even writing this article I had to resist the emails that are popping up and just keep focussed to ensure everything I do is high value and has purpose.

 

I really hope you find this hack helpful – remember if you’re feeling overwhelmed its normal – but lets start creating the solution together.

 

Love, Kirstyx

 

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